All about Boodles Jewellery

Who are Boodles Jewellery?

Founded in 1798, with their first store in Liverpool, Boodles will forever remain inextricably linked to the values of fine design and family innovation. Unlike some other companies who have watered down their brands in search of reach, Boodles has remained family-owned with a focus on design.

Early Years at Boodles 

Boodles first watches 

Like many jewellery stores at the time, Boodles were also silversmiths and watchmakers. They sold to officers in the Armed Forces, and had many other lines of goods. Boodles have also had a long-running partnership with the watch brand, 'Patek Philippe'.

Liverpool had become one of the wealthiest cities in the world thanks to its place at the heart of the British trading empire. Exotic goods from around the globe passed through the city an affluent merchant class emerged. William Wainwright saw a business opportunity took over Kirk & Co, renaming it ‘Wainwright’.

The Wainwright Family

Having been steered by six generations of the family, Henry, in 1879,  joined the business as an apprentice, and worked in the shop until he retired, passing the business to his two sons. Harold Herbert bought the Boodles business from the executors.

It was purchased from the executors of Mr Boodle and Mr Dunthorne who died, leaving a rather dilapidated, but beautifully appointed, well-stocked jewellers, who specialised in rare objects, art, silver, jewellery, antiques, special timepieces gold pocket watches.

Boodles Dunthorpe

The Boodles business was turned over from one store with good stock, into a later global icon. It was achieved by a sharp focus and entrepreneurial flair. Every generation, and a new member of the family would run the business well, achieving a fantastic level of expansion. This was achieved by a strict focus on jewellery design, customer service, and good management.

The second Boodles shop opened in 1965, and then the third in 1980. The company’s first London shop opened in 1987, which was a crucial stepping stone towards global recognition and expansion.

Boodles Bond Street Store

Fulfilling a long-held dream, the newly branded business, 'Boodles' opened their new flagship store on New Bond Street. This signalled a new era in the Boodle business, as it was the beginning of two decades of design partnerships and flagship collections.

The Boodles Timeline

• 2008: The Wonderland Collection

The first Boodles Wonderland Collection launches at the Haymarket Hotel in London.

• 2010: The Raindance Ring

Boodles are invited to display the Raindance Ring in the permanent jewellery exhibition of the V&A Museum in London.

• 2014:  Greenfire

On Sunday 23rd March 2014 at 9pm, the exclusive world of Boodles was unveiled for all to see in a Channel 4 ‘Behind the Scenes’ documentary from the award-winning producers of ‘Inside Claridges’ and ‘Inside Rolls Royce’. ‘The Million Pound Necklace: Inside Boodles’ follows the creation of an exquisite Emerald Greenfire suite from loose stones to design, followed by the creation launch.

• 2015: Royal ballet

Boodles collaborates with The Royal Ballet to produce ‘Pas de Deux’, a collection of high-end jewellery inspired by the movement shapes that are formed by two dancers working in partnership.

• 2017: The Poetry of Landscape

Boodles reveals ‘The Poetry of Landscape’, a collection of exceptional jewellery inspired by aspects of Britain’s natural landscape, climatical conditions, and seasonal change.

Pre-owned Boodles Jewellery at Suttons & Robertsons

 Browse our selection of pre-owned Boodles designer, vintage and antique jewellery at S&R London Jewellers. S&R are renowned for having a great selection of pre-owned antique, vintage, designer and luxury jewellery from world leading brands such as Cartier, Boodles, Vera Wang, Tiffany, DeBeers, Gucci and more. Discover pre-owned designer jewellery for men and women at S&R London Jewellers. 

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